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HOW CAN NFT TICKETING DISRUPT THE TICKETING INDUSTRY?

NFT A new idea that has sparked excitement about the digital arts, is in the process of expanding to different markets. One such market is an event marketplace in which NFT can link both digital and physical ticketing.

Do you have fond memories of older school-day tickets people would collect? The tickets were unique and brought back memories of an opera show in Vienna, the World Cup in England, or an annual music festival in California.

Digitization has indeed transformed ticketing, however, it's boring with just a QR code that has no meaning that goes behind the code. These days, tickets don't include the memory component that customers wanted to carry with their tickets when they travel or move.

Presently, the ticketing system is not able to create memories of the special moments of previous events. NFTs have entered the equation to help make ticketing more efficient and memorable.

There is a chance that you will lose tickets printed on paper and they could be damaged and wet. It is also difficult to travel with an electronic ticket since it could be lost. Additionally, organizers don't receive sufficient security with tickets made of paper since they are susceptible to being easily fraudulent. QR codes are an ideal solution for organizers but aren't useful for people who buy tickets.

With NFTs, there is no need to compromise since the technology is beneficial to both event participants and organizers. Let's discuss a few of the challenges that arise in traditional ticketing for events.

What are the issues with the ticketing system of old?

Tickets that are sold on the black market

The frauds that plague the industry of ticketing that has forced attendees to pay higher prices and pose security risks for the event's organizers. Making use of the latest technological advancements tickets bots can cause havoc and allow online sellers to buy tickets in bulk, and then sell tickets on secondary markets for premium prices.

The protocol for exchange is not in place.

It is not possible to trace clients or exchange information outside the limits of service. The absence of an exchange protocol allows fraud to occur throughout the market of secondary. If a ticket is purchased again through the secondary market it's no longer the property of the buyer whose details the event's organizers have.

So, the event organizers are not aware of the people who attend the event. Since the tickets issued are in a manner that they are not able to be used to exchange them on the secondary market you cannot alter your name or the holder of the ticket and also control how often the tickets will be traded.

Customer Trust

One of the main questions for visitors is whether they bought a legitimate ticket or a fake. There are instances when customers purchase fake tickets from websites that pose as legitimate ticketing agencies. It can lead to huge losses of money and disappointment.

What is the process for NFT to work with Ticketing?

NFTs are digital tokens that are unique and stored on the blockchain. After they have been created on the blockchain they can be traded to customers in a digital format. The customers then save NFTs in an encrypted wallet that is accessible on any device.

In the ticketing system, event organizers can create the necessary number of NFT tickets using their preferred blockchain platform. They can use NFTs to determine an auction price or even run the auction so that the bidders can begin an auction for tickets.

Customers buy NFT tickets and store them in their wallets which can be accessed via smartphones. When they go to this event, they generate NFTs.

The buyer purchases the NFT-based ticket and then pays the ticketing fee to the ticketing agency. After receiving the payment the smart contract is activated then the NFT ticket is issued to the purchaser via the database of ticketing.

The ticketing agency requests to upload the ticket onto the IPFS. The hash calculation is made through IPFS and tickets are saved in the database. NFT tickets are made by IPFS and then uploaded to the NFT marketplace.

The owners of tickets can also sell NFT tickets through the NFT marketplace. The tickets are stored in the form of a smart contract. If a buyer purchases the ticket the smart contract has activated the purchase, and the money is transferred to the seller promptly.

What are the advantages of NFT Tickets?

NFTs are a great way to improve the experience of purchasing tickets for both the organizers and attendees. Let's look at the ways to make it happen.

Beware of fake tickets and scams

Blockchain can be a single point of information for both the ticket holder and the organizer. Transfers of NFTs from the original sale to the resale are recorded in the blockchain's immutable database to allow all parties to verify the authenticity of the ticket.

If the sale of resale tickets is not permitted NFTs may be formulated as non-transferrable and cannot be sold to a buyer physically.

Reduce the cost

Costs related to minting and selling NFTs are minimal contrasted to the conventional ticketing system. You can purchase a non-forgery ticket at a lower cost of production so that organizers and customers can verify the authenticity of each ticket sold on the chain and trace the ownership history.

Rapid production

The NFT can be made and sold within a matter of minutes.

Perpetual revenue

As programmable NFTs may be programmed to have rules built into them for products, content, or resales as well as royalty splits, this means that the organizer can analyze profits sharing percentages for future resales or the creation of content that is sold on secondary markets. They also receive money knowing that the percentages cannot be changed within the NFT's programming.

New revenue opportunities

Tickets based on NFT are programmable money, allowing for revenue-generating opportunities. For instance the resale of NFT tickets to collectibles or making use of NFT tickets to offer drinks and food deals, and rewarding those who have purchased many tickets to events.

What are the opportunities NFT ticketing offers guests?

  • Get incentives and perks from the event's organizers.
  • Offer tickets to events you aren't able to attend.
  • Sell tickets from the past that you think other people would want to have.
  • Securely store tickets to keep the memories of your trip alive.
  • Be a part of the event's organizer's communities.

Comments

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